News / Eden
July is Independent retailer month, an initative which began in the U.S. and was first brought to the UK in 2012. It encourages customers to shop independently supporting local businesses and communities.
Independent Retailer Month in the UK has 3 aims:
To encourage all those who live in the local area to visit their nearby towns and villages, to explore the local, independent businesses in their community and to rediscover what their place has to offer. To vote with their feet, and with their wallets, if they really do care about having a sustainable, thriving high street!
To encourage independent consumer-facing businesses in towns and village centres to create fun, engaging activities and events throughout July. To focus on attracting the local community back into the town, high street or village centre. To ensure that consumers have a great experience that will in turn make more people want to come back more often.
To encourage product suppliers and all those who serve the independent retail sector to spread the word. Where possible to garner the support from suppliers to enable the retailers to deliver fantastic in-store events and activities, throughout July.
As Stockbridge is packed full of independent businesses - why not make a whole day of it and check out what's on offer... why not make a start from here at Eden and shop some fantastic individual and stylish clothing in our summer sale!
Easter weekend is here and we thought we would share some style advice to make for a fashionable few days ahead.
Meadow Print Maxi Dress
A floral day dress is great for a garden party or going out for lunch. With a tie at the back, it gives the wearer the ability to cinch in at the waist for a flattering look.
Protected Species Commuter
Depending where you'll be spending your easter weekend and what activities you'll be getting up to, this protected species waterproof jacket is perfect for keeping dry and looking stylish at the same time.
Hydestyle London Bag
A big shiny metallic bag is a must have this season! It can really help lift a casual outfit so why not show off your statement bag around town.
Nomads Print Jacket
The star print jacket by Nomads is a fantastic reminder of the brands genius for creating affordable and ethically produced clothes that are actually stylish. Not only are they contemporary but also are different enough from anything you'd find on the high street.
Fari Short Sleeved Top
This printed top is perfect for a chilled weekend at home as it is bright, cheerful and almost looks like a pattern of tiny eggs!
I hope you all have a lovely weekend and thank you for taking time to read our blog post this week! Links to any of the products mentioned are available and are also stocked in store.
Time for a catch up...
Last friday was a great night here at Eden as we held our annual late night spring launch.
With the evenings getting lighter and the sunshine, it was nice to see all the current spring-wear pieces out of their boxes, on their hangers and being appreciated.
The boutique stayed open until 8pm to allow people to stop by and enjoy a drink and some nibbles, whilst they browsed the new collections.
Cava, cupcakes and catwalk
An exciting project we are currently organising is our next fashion show! This year, we thought we'd mix things up and host the fashion show in store!
This week the models have been trying on outfits ahead of the show and we have been planning the music and goodie bags.
The event offers complimentary cava on arrival, as well as cupcakes and of course the fashion show.
An arrival time of 2.30pm for guests then followed by a 3pm start for the show. The fashion show will be around 20 minutes to half an hour. Afterwards, there will be an opportunity to shop the clothes feautured in the show.
Places are limited (and selling fast!) for our exclusive show but tickets are available for purchase either in store or on our website. Tickets are priced at just £5 each.
I hope that's kept you up to date with Eden. As always, thanks for taking time read this weeks blog post.
We may be in a transition weather period now that we are in spring but the sun is shining and soon enough we'll be in our favourite summery outfits to embrace the new season.
Pink is most definitely on the fashion radar. There are many variants of pink to look out for, outlined below are our favourite spring wear that we currently have instore and online at eden.
Rose gold metallic
Hydestyle London bag is pink suede on one side and metallic rose gold on the other. The messenger style bag is perfect for a day out and has two straps that can be removed.
If you prefer to stay clear of bright pinks them this Nomads raspberry double layer dress is the right shade for you! It is beautifully easy to wear dress perfect for a good weathers day in spring.
Even in spring with the temperature rising it is sensible and fashionable to layer. As show below the Selected Femme textured knit can be a good choice of knit to warm up with.
Lastly, this lovely Selected femme floral print blouse. Florals for spring may not be groundbreaking, however the chic grey tones in this beautiful blouse really elevate the style.
Thanks for reading this weeks blog post and I hope you will embrace the pink!
The brand new Nomads collection has just arrived in store for spring/summer and is sure to impress. Ethically produced using organic cotton, the clothes are perfectly niche in terms of sustainable bohemian fashion.
From the range of new season garments in store, here's an little overview of some of our favourites.
First up is the slouch print Tunic Dress. The lovely abstract pattern makes this the perfect daytime dress and lightweight, making it versitile to wear with leggings, as a beach cover up or on its own.
The next garment we love is the Pyramid Short Jacket. This box style jacket is wonderful for dressing up or down and matching with an array of colours.
Finally, the last piece to appreciate is the Meadow Print Trousers because what would a summer wardrobe be without florals?! Lightweight and good for packing away for a summer holiday, these trousers also have a comfortable elasticated waist.
We hope you like the new collection as much as we do! To see the full range visit us in store and also online.
Look out for the Stockbridge Edinburgh online article all about Nomads.